Marketing Manager

Job Title: Marketing Manager Location: Exeter Salary: £60,000 - £70,000 DOE Industry: SaaS   About the Role Our client, a fast-growing SaaS business based in Exeter, is looking for a Marketing Manager to lead their marketing team. This is a leadership-focused role where you will be responsible for developing and implementing data-driven marketing strategies to drive customer acquisition and engagement. The ideal candidate will have a strong background in digital marketing and team management, with a focus on delivering measurable business outcomes. The role involves overseeing multi-channel marketing efforts, managing and mentoring a team of seven marketing professionals, and ensuring alignment between marketing, sales, and product teams. You will play a key role in optimising campaign performance, leveraging data analytics, and enhancing brand presence.   Key Responsibilities Lead and mentor a team of seven marketing professionals, conducting regular one-to-ones, coaching, and performance reviews Develop and execute digital marketing strategies across SEO, paid media, social media, and email campaigns Work closely with sales and product teams to align messaging and ensure marketing efforts contribute to revenue growth Monitor and analyse marketing performance data, making strategic recommendations for improvement Manage marketing budgets, ensuring efficient allocation of resources for maximum return on investment Stay up to date with the latest marketing trends, tools, and technologies to drive continuous improvement   About You Proven experience as a Marketing Manager or in a similar leadership role Strong expertise in digital marketing, including SEO, paid media, and email marketing Data-driven mindset with the ability to use analytics tools to measure and optimise performance Experience managing and mentoring a team, with a passion for developing talent Ability to collaborate effectively with sales and product teams to align marketing strategies with business goals   Desirable Skills Experience in a SaaS or technology-driven business Knowledge of marketing automation tools and CRM systems Familiarity with A/B testing and conversion rate optimisation techniques   This is an exciting opportunity for a strategic and results-driven Marketing Manager to make a significant impact within a growing SaaS business. If you are passionate about digital marketing and team leadership, we would love to hear from you