Marketing Manager

Company – Specialist Construction Company Job Title – Marketing Manager Location – Maidstone (Remote) Salary - £30k - £35k We have a new exciting opportunity for an experienced Marketing Manager to join a growing specialist Construction Company who are based near Maidstone in Kent. The is a remote role with occasional travel to Head Office, Sites and Exhibitions, if required. The successful candidate will demonstrate a hands on proactive approach and be able to work alone and as part of a growing team. Key Requirements - 2-4 years of experience in a marketing, campaign, or lead generation role - Strong written and visual communication skills - Familiarity with email tools (Mailchimp, HubSpot, etc.) and CMS platforms (e.g. WordPress or Wix) - Experience using Canva, PowerPoint, or other design tools - Self-motivated, well-organised, and confident working independently - Bonus: experience in education, construction, or outdoor play sectors Key Duties Lead Generation & Campaigns * Plan and run targeted marketing campaigns to generate qualified leads * Build simple email automations and outreach strategies (e.g. for schools, councils, nurseries) * Identify new market opportunities and maintain prospect lists Email & CRM Marketing * Create and schedule email campaigns using platforms like Mailchimp or ActiveCampaign * Segment and manage mailing lists for tailored outreach * Support the sales team with lead nurturing content Website & Content Management * Maintain and update the company website (e.g. new projects, product updates, blog content) * Ensure landing pages are optimised for SEO and conversions * Work with developers or designers when required Testimonials & Case Studies * Collect and write up client testimonials * Create polished case studies from completed projects * Liaise with the project and installation teams to gather relevant info Event Support (Behind the Scenes) * Design and prepare printed materials for exhibitions and school/trade events * Assist with branded displays, banners, and lead capture forms * Coordinate postevent follow-ups to convert leads * While this role is primarily behindthe-scenes, there may occasionally be opportunities to represent the company at events, exhibitions, or internal presentations. Presentations & Sales Materials * Create clear, professional sales decks and branded PDFs * Assist the sales team with proposal visuals and messaging Strategy & Reporting * Contribute to the wider marketing strategy * Track key metrics and campaign performance * Keep up to date with competitor activity and sector trends