Senior Digital Marketing Executive

Senior Digital Marketing Executive - Paid Media Focus Leeds (Hybrid: 3 days in-office / 2 remote) £30,000-£40,000 + Benefits Are you a performance-driven digital marketer who thrives on generating quality B2B leads through smart strategy, data-led decisions, and punchy campaigns? We’re working with a fast-scaling, international tech business based in Leeds that’s making serious waves in the tech and SaaS space. With ambitious growth plans across the UK, US, and Canada, they’re looking for a Senior Digital Marketing Executive to lead their paid media efforts and play a pivotal role in driving global demand. Why This Role? This is your chance to own the paid search and digital advertising strategy for a well-established yet evolving tech company, where your input directly impacts the sales funnel. You’ll work with a £100k+ global monthly ad budget, shape multi-market PPC campaigns, and collaborate closely with commercial teams to ensure leads are high-intent and ready to convert. What You'll Be Doing: * Take the lead on paid search strategy across Google Ads, Microsoft Ads, and other platforms - UK, US, and Canada. * Manage campaigns for a suite of tech products, optimising for high-quality B2B lead gen. * Use CRO principles to develop and test high-converting landing pages. * Run regular A/B testing, bid strategy adjustments, and performance tuning to optimise ROI. * Deliver insightful reporting using GA4, Tag Manager, and attribution tools - tracking from click to conversion. * Liaise with sales and product teams to ensure messaging hits pain points and delivers value. * Constantly iterate using data and market insight to increase lead quality and reduce CAC. What You’ll Bring: * 3+ years’ hands-on experience managing paid media campaigns with monthly budgets of £20k+. * Proven ability to drive B2B leads in competitive sectors. * Deep understanding of PPC platforms (especially Google Ads), with strong knowledge of search, display, and remarketing strategies. * Experience using tools like SEMrush, Unbounce, GA4, Tag Manager, and marketing CRMs (e.g., HubSpot, Pardot, or Salesforce). * Data-led mindset with strong analysis and reporting skills. * A track record of optimising for conversions across multiple markets and products. You’re Probably Someone Who: * Obsessively tracks campaign metrics and uses them to unlock better performance. * Enjoys collaborating across marketing, sales, and product teams to sharpen targeting. * Thrives in fast-paced, evolving environments where you can test, learn, and iterate quickly. * Loves solving complex puzzles - from attribution modeling to multi-region budget allocation. * Knows how to write ad copy that speaks to business pain points and drives action. What’s On Offer: * Salary of £30,000-£40,000 DOE * Hybrid working - 3 days onsite in modern Leeds HQ * Join a fast-growing tech business during a high-growth phase * Clear progression opportunities in a high-performing marketing team * PE-backed growth journey with lots of scope to make your mark * Full benefits package and a collaborative, ideas-first culture Ready to take full ownership of paid media and help shape the digital direction of a tech brand on the rise? Apply now or reach out to POST- Recruitment for a confidential chat